Stylistic guidelines for creating Nimble social content.
Portable Chargers
Show the charger connected to devices such as an iPhone, Samsung Galaxy, iPad, Tablet, or Nintendo Switch.
When showing the charger at rest, focus on product features like the USB Ports, LED Indicator, & Cable Management.
Wireless Charging
Show the charger connected to power, charging a wirelessly-enabled smartphone.
When the charger is at rest, show the charger connected to power in environment where it would be used, or group the charger with the Wall Charger and USB Cable.
Composition and Framing
Do:
Product should fill 20-70% of the frame
Flat-lay images are encouraged
Use dynamic angles and color
Don't:
Avoid busy compositions
Avoid people and hands in all images
Scenes and Backgrounds
Do:
Explore unique settings
Use colorful backgrounds & include texture
Props should be kept to a minimum
Scenes should support the brand mission
Don't:
Avoid backgrounds blend with product
Color and Lighting
Do:
Natural lighting is always preferred
Keep images bright, colorful, and fully-saturated
Avoid black, muted, or darker backgrounds
Shadows should not distract from the product
Don't:
Avoid filters and artificial light
Focus and Depth of Field
Do:
Product should always be the focal point
Lower aperture can be used to blur background/foreground or focus on specific product feature